This is a general announcement. Products and services referred to here may not be available in your region. Terms and conditions apply. Fellow Binancians, Binance is excited to launch an EEA exclusive promotion to celebrate the new year. During the Promotion Period, all EEA users who buy crypto and subscribe to Simple Earn USDC Flexible Products can enjoy up to 20% APR for 10 days, which includes an exclusive 19% Bonus Tiered APR on top of Real-Time APR rewards. Buy USDC and Subscribe to Simple Earn Promotion Period: 2026-01-08 00:00 (UTC) to 2026-02-05 23:59 (UTC) Eligibility: This promotion is exclusively available to users residing in the EEA region who make new USDC purchases via Buy Crypto during the Promotion Period. How to Participate: Navigate to the Buy Crypto page via the website or App (Homepage > [Add Funds] > Buy with your local currency) Note: If you wish to purchase crypto with your local currency balance, you may first visit the fiat deposit page to complete the fiat deposit. EUR deposits via SEPA Instant are 0-fee. Choose USDC.Complete the purchase and subscribe to Simple Earn USDC Flexible Products by following either of the following steps: Instantly subscribe to the corresponding Simple Earn Flexible Product by toggling the “Earn” option on the confirm order page. Click here for the detailed tutorial.Alternatively, visit the Flexible Simple Earn page once you have completed the purchase and subscribe with your purchased USDC asset. Please note: It may take up to 48 hours before eligible users can see and subscribe to the special offer. The 10-day offer starts from the day that eligible users subscribe to USDC Flexible Products.Subscription Format: Maximum ten (10) days of subscription period.* Complete subscription on a first-come, first-served basis in accordance with the terms below.Reward Payout: Bonus Tiered APR: Distributed to users’ Spot Accounts on a daily basis.The first reward will be given the day after accrual starts (two days after subscription).Real-Time APR: Accrued and directly accumulated in users’ Earn Accounts every minute. Simple Earn Flexible Products Special Offer Digital AssetDurationAPR During the Promotion PeriodMin. Subscription Limit per UserMax. Subscription Limit per UserUSDCUp to 10 Days*Tier Range: ≤ 1,000 USDCTier Range: > 1,000 USDC0.01 USDC300 Million USDC20%（including 19% Bonus Tiered APR, approximately 1% Real-Time APR)1%（Approximately 1% Real-Time APR) Terms & Conditions: These terms and conditions (“Activity Terms”) govern users’ participation in the activity above (“Activity”). By participating in this Activity, users agree to these Activity Terms, and the following additional terms: (a) Binance Terms and Conditions for Prize Promotions; (b) Binance Terms of Use; and (c) Binance Privacy Notice; all of which are incorporated by reference into these terms and conditions. In the case of any inconsistency or conflict between these Activity Terms, and any other incorporated terms, the provisions of these Activity Terms shall prevail, followed by the following in this order of precedence, and to the extent of such conflict: (a) Binance Terms and Conditions for Prize Promotions; (b) Binance Terms of Use; and (c) Binance Privacy Notice.The products or features referred to above may not be available in your region. Users are responsible for informing themselves about and observing any restrictions and/or requirements imposed with respect to the access to and use of Binance services in each country from which the services are accessed.Only users who complete identity verification during the Promotion Period can qualify for rewards in the Promotion, and only master accounts qualify for rewards in the Promotion. Sub-accounts are not eligible to receive rewards. The Promotion is available on a first-come, first-served basis.APR Rewards:Real-Time APR is subject to change every minute, please refer to the respective product page(s) for accurate information. Real-Time APR rewards are accrued and directly accumulated in users’ Earn Accounts every minute.Bonus Tiered APR is offered as an additional reward on top of Real-Time APR. Upon subscription, Bonus Tiered APR rewards start to accrue the next day starting from 00:00 (UTC). Rewards will start to be distributed the following day after accrual starts between 00:00 (UTC) and 08:00 (UTC) to the user’s Spot Account.Eligible users who subscribe to USDC Simple Earn Flexible Products Special Offers will receive both Real-Time APR and Bonus Tiered APR rewards for up to 10 days for USDC during the Promotion Period. Before the Promotion ends, users can enjoy the Special Offer within the 10-day period after the first subscription. Redemption within the 10-day period will terminate the reward accrual of the Bonus Tiered APR rewards from the redemption day. After the Promotion ends, users will only be entitled to Real-Time APR rewards. Example: User A subscribes to USDC Flexible Products on 2026-01-17, redeems on 2026-01-20, and resubscribes on 2026-01-21. Bonus Tiered APR rewards will accrue on 2026-01-18, 2026-01-19, and 2026-01-22, and be distributed to User A on 2026-01-19, 2026-01-20, and 2026-01-23. Bonus Tiered APR rewards are calculated based on the subscribed amounts and are subject to the respective tier limit for each token. Please refer to the FAQ for more details.APR rewards are distributed from Binance’s own funds, and are determined based on the assessment and evaluation of prevailing market conditions. This Promotion is not associated with the issuer of USDC in any manner.A large amount of redemption requests might delay redemption temporarily. Redemptions may resume upon return of liquidity.Users can view their Flexible Products assets by going to Assets > Earn > Simple Earn.Redemption time for Flexible Products subscriptions: Instant. Binance reserves the right to disqualify a user’s reward eligibility if the account is involved in any dishonest behavior (e.g., wash trading, illegally bulk account registrations/logins, self dealing, or market manipulation). Binance further reserves the right to disqualify any participants who tamper with Binance program code, or interfere with the operation of Binance program code with other software.Binance reserves the right at any time in its sole and absolute discretion to determine and/or amend or vary these terms and conditions without prior notice, including but not limited to canceling, extending, terminating or suspending this Activity, the eligibility terms and criteria, the selection and number of winners, and the timing of any act to be done, and all Participants shall be bound by these amendments. There may be discrepancies between this original content in English and any translated versions. Please refer to the original English version for the most accurate information, in case any discrepancies arise. Thank you for your support! Binance Team 2026-01-08 USDC is an e-money token issued by Circle Internet Financial Europe SAS (https://www.circle.com/). USDC’s whitepaper is available here. You may contact Circle using the following contact information: +33(1)59000130 and [email protected]. Holders of USDC have a legal claim against Circle SAS as the EU issuer of USDC. These holders are entitled to request redemption of their USDC from Circle SAS. Such redemption will be made at any time and at par value.